Optimax Blog

Looking for revenue operations advice, tips and tricks, or best practices? You've come to the right place.

David Avery

May 23, 202310 min read

Unlock the Secret to Accelerating your sales: A smooth marketing to sales hand-off

Source: business2communit A poor marketing to sales hand-off process results in many problems such as delays in lead response time,...

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Amanda Lee

Jul 27, 202113 min read

How to Build the Content Marketing Dashboard of your Dreams

Find out how to measure the success of your content marketing efforts. We'll cover traditional metrics, as well as more advanced benchmarks

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Amanda Lee

Jul 20, 20219 min read

Getting Started with KPIs for B2B Event Marketing

Learn how to measure and optimize your B2B event marketing efforts. Here are some helpful metrics you can use to track success.

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