We’re experts in these marketing and sales technologies:
When you have poor marketing and revenue operations…
You are constantly frustrated by a broken tech stack and unclear lead funnel processes
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You deal with missing and messy prospect and customer data
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You are probably wasting money on marketing campaigns that don’t work
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You struggle to clearly communicate marketing’s impact on revenue
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Clients that work with us enjoy the following benefits:
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A tech stack that works
Correct tech debt, poor system integrations, data inconsistencies, and under-utilized tools. Increase productivity, eliminate manual workarounds, gain a competitive edge.
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360° Reporting
Bring together data across all your marketing platforms from organic and paid Social, SEO, Ads, Web, PR, and CRM. Optimize multi-channel marketing and tie marketing programs to pipeline, allowing you to measure ROI and revenue contribution.
Marketing and Sales Alignment
Start speaking the same language. Improve marketing and sales alignment by setting lead goals based on revenue contribution, collaborating on lead scoring and routing rules, and automating a feedback loop and SLAs within the lead follow-up process.
Trusted by leading companies, big and small.
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Optimax is the rockstar foundation of any high performance marketing org. They are the first hire any CMO makes. Brilliant sales and marketing operations leaders. Analytics and financial management experts. Performance marketing insights. Unflappable. I’ve hired them twice and counting. 🚀🚀🚀
Van Diamandakis, WANdisco, CMO
Our 3-step plan for better Operations and Full Visibility into your Marketing Performance
Step 1
We audit your tech stack and lead funnel process
Step 2
Design and automate a strong foundation of lead-to-revenue technology and process
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Step 3
Continuous optimization of your marketing performance through 360-degree analytics
Azul uses Optimax to Transform Go-to-Market Operations
It's not just about the analytics, its the insight and value they can bring. There's a lot of value in their well-rounded experience in the go-to-market area.
Acquire new customers and drive revenue with a smoother process, optimized tech stack, and end-to-end reporting.
At Optimax we know that you want to be a data-driven marketer that gets predictable leads and pipeline. In order to do that, you need full visibility into your funnel from lead to close.
The problem is that broken tech stacks, messy data, and a complex buying journey, make accurate reporting impossible, which leaves you feeling frustrated and playing the marketing guessing game.
We believe that every marketer should be able to easily see what’s working in their marketing, at a glance. We understand how complicated marketing and revenue operations can be, which is why we combined over 100 years of experience into a simple 5-step process to take you from marketing operations chaos to full-funnel clarity.
Here’s how we do it
Audit your tech stack and process
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Design and automate your lead-to-revenue tools and process.
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Build and maintain comprehensive reporting to optimize your marketing performance.
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So schedule a free discovery call with one of our operations experts or contact us to get started on a comprehensive audit of your current Marketing Operations today!
FIND AND FIX YOUR PROCESS, TECH STACK AND REPORTING PROBLEMS!
If you are missing a systematic, automated lead management process, have a broken or incomplete tech stack, lack visibility into what’s working within marketing or are standing up a new Revenue Operations team for the first time let us help you.
We provide you with a detailed analysis of your lead funnel process and automation, tech stack, database health and hygiene, and end-to-end reporting. We'll give you a roadmap and playbook to fixing your Operations so you can see what's working and not working in your sales and marketing!
Stop flying blind and get an Operations Healthcheck today!!!
Read Free Expert Marketing Ops and Revenue Ops Advice from our Blog:
